Form 8-K

 

 

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 8-K

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d) OF THE

SECURITIES EXCHANGE ACT OF 1934

Date of report (Date of earliest event reported):

September 17, 2008

ALLIANCE DATA SYSTEMS CORPORATION

(Exact Name of Registrant as Specified in Charter)

 

DELAWARE   001-15749   31-1429215

(State or Other Jurisdiction

of Incorporation)

  (Commission File Number)  

(IRS Employer

Identification No.)

17655 WATERVIEW PARKWAY

DALLAS, TEXAS 75252

(Address and Zip Code of Principal Executive Offices)

(972) 348-5100

(Registrant’s Telephone Number, including Area Code)

NOT APPLICABLE

(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K is intended to simultaneously satisfy the filing obligation of the Registrant under any of the following provisions:

 

¨ Written communications pursuant to Rule 425 under the Securities Act

 

¨ Soliciting material pursuant to Rule 14a-12 under the Exchange Act

 

¨ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act

 

¨ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act

 

 

 


ITEM 7.01.  Regulation FD Disclosure

Attached is a slide presentation to be given to investors and others by senior officers of Alliance Data Systems Corporation (the “Company”).

 

ITEM 9.01.  Financial Statements and Exhibits

(d) Exhibits

 

EXHIBIT
NUMBER

  

DESCRIPTION

99.1    Investor Presentation Materials.

Note: The information contained in this report (including Exhibit 99.1) shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, except as expressly set forth by specific reference in such a filing.

 

2


SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

 

            Alliance Data Systems Corporation
Date: September 17, 2008         By:   /s/ Edward J. Heffernan
        Edward J. Heffernan
        Executive Vice President and
        Chief Financial Officer

 

3


EXHIBIT INDEX

 

EXHIBIT
NUMBER

  

DESCRIPTION

99.1    Investor Presentation Materials.

 

4

Investor Presentation Materials
©2008 ADS Alliance Data Systems, Inc.
Alliance Data
NYSE:ADS
Q3
2008
Exhibit 99.1


2008 Q3 ADS Roadshow
2
©2008 ADS Alliance Data Systems, Inc.
Alliance Data’s Safe Harbor
Statement/Forward-Looking Statements
This release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933,
as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such statements may use words
such as "anticipate," "believe," "estimate," "expect," "intend,"
"predict," "project" and similar expressions as they relate
to us or our management. When we make forward-looking statements, we are basing them on our management's
beliefs and assumptions, using information currently available to us. Although we believe that the expectations
reflected in the forward-looking statements are reasonable, these forward-looking statements are subject to risks,
uncertainties and assumptions, including those discussed in our filings with the Securities and Exchange Commission.
If one or more of these or other risks or uncertainties materialize, or if our underlying assumptions prove to be
incorrect, actual results may vary materially from what we projected. Any forward-looking statements contained in this
presentation reflect our current views with respect to future events and are subject to these and other risks,
uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. These
risks, uncertainties and assumptions include those made with respect to and any developments related to the
termination of the proposed merger with an affiliate of The Blackstone Group, including risks and uncertainties arising
from
actions
that
the
parties
to
the
merger
agreement
or
third
parties
may
take
in
connection
therewith.
We
have
no
intention,
and
disclaim
any
obligation,
to
update
or
revise
any
forward-looking
statements,
whether
as
a
result
of
new
information,
future
results
or
otherwise.
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this presentation
regarding Alliance Data Systems Corporation's business which are
not historical facts are "forward-looking
statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause
actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's
Annual Report on Form 10-K for the most recently ended fiscal year. Risk factors may be updated in Item 1A in each
of the Company's Quarterly Reports on Form 10-Q for each quarterly period subsequent to the Company's most
recent Form 10-K.


2008 Q3 ADS Roadshow
3
©2008 ADS Alliance Data Systems, Inc.
Financial Measures
In addition to the results presented in accordance with generally accepted accounting
principles, or GAAP, the Company presents financial measures that are non-GAAP
measures, such as adjusted EBITDA, operating EBITDA and cash earnings per share. The
Company believes that these non-GAAP measures, viewed in addition to and not in lieu of
the Company's reported GAAP results, provide useful information to investors regarding its
performance
and
overall
results
of
operations.
These
metrics
are
an
integral
part
of
the
Company's
internal
reporting
to
measure
the
performance
of
reportable
segments
and
the
overall
effectiveness
of
senior
management.
Definitions
of
these
financial
terms
and
reconciliations of these financial measures to comparable GAAP measures are available
on the Company's website, except where, as in the case of adjusted EBITDA, operating
EBITDA and cash earnings per share, the appropriate GAAP financial measure is not
available on a forward-looking basis. The financial measures presented are consistent with
the Company's historical financial reporting practices, except as noted with respect to the
Company’s revised segment reporting. The non-GAAP measures presented herein may
not be comparable to similarly titled measures presented by other companies, and are not
identical to corresponding measures used in our various agreements or public filings.


2008 Q3 ADS Roadshow
4
©2008 ADS Alliance Data Systems, Inc.
2008 Update
Loyalty Services: 
-
Continues to Outperform
(Canada)
Epsilon:
-
On Track with Q3 Seasonal Revenue/EBITDA Surge
-
Macro:  Retailers cutting marketing spend 20%
-
ADS:     No impact seen;
Retailers maintain spend on highest ROI programs
Private Label:
-
Tracking to a Record 9 -10 Signings
-
MasterTrust
-
Q3
delinquencies
seasonally
run
60-70
bps
v.
Q2
2008:
70
bps
2007:
60
bps
2006:
60
bps
-
Loss rates correlated with delinquency rates
-
Maintaining
full-year
guidance
of
mid-5’s
delinquency
rates
&
mid-6’s
loss
rates
-
’09
Perspective:
50bps
hit
in
loss
rate
only
3%
hit
to
earnings
Guidance:
-
Existing Guidance of $1.15 Q3 & $4.35 Full-year
-
If upside, use for:
-
locking
down
term
funding
-
future
visibility
-
flow
through
to
further
overperformance


2008 Q3 ADS Roadshow
5
©2008 ADS Alliance Data Systems, Inc.
Alliance Data:  A Unique Business Model
Highly sophisticated transaction-based programs are measurable,
trackable
and
allow
for
micro-segmentation
of
clients’
customers.
Drives high ROIs
for our clients and displaces traditional marketing
channels, a $670 billion market.
Comprehensive nature of our programs cuts across many traditional
industries.
Largest and Most Comprehensive Provider of Transaction-
based Marketing and Loyalty Solutions
Very “sticky”
programs:  recession resistant and resilient pricing power
Multi-channel marketing strategy
Data products
Database design and build
Analytics
Permission-based email
Customer care
Processing
Credit


2008 Q3 ADS Roadshow
6
©2008 ADS Alliance Data Systems, Inc.
Compelling Growth Company –
Four Financial Metrics
1.
Double-digit Organic Growth
2.
Strong Free Cash Flow Conversion
Double-digit organic business growth, plus
Margin expansion:  14% (2000)
32% (2007); >250bps a year
Capex
improving from 5%
3% of top-line
3.
Strong Visibility, Predictability and Transparency
29 consecutive quarters of meet/beat since IPO
High recession resiliency
4.
Excellent Liquidity:  
Announced $1.8 Billion Buyback
Expect to Maintain <3x Leverage


2008 Q3 ADS Roadshow
7
©2008 ADS Alliance Data Systems, Inc.
2008 Guidance (increased on Q2 call)
Organic
Growth
Targets:
Operating EBITDA
$730MM
Adjusted EBITDA
$700MM
Cash EPS
$4.35
Cash EPS:  Mid-teens Organic Growth –
Earnings Acceleration
Q1:  $1.00             Flat
(-) Lane Bryant Drag
(-) 2008’s Most Difficult Comps
Q2:  $1.04
+14%
(-) Lane Bryant Drag 
(+) Private Label Ramp-ups
(+) Funding Benefits
(+) Loyalty
Q3:  $1.15
(-) Lane Bryant Drag    
(+) Private Label Ramp-ups
(N) Funding
(+) Loyalty & Epsilon
Q4: >$1.15
(+) Lane Bryant Anniv.
(+) Private Label Ramp-ups
(N) Funding 
(+) Loyalty & Epsilon
N = Neutral


2008 Q3 ADS Roadshow
8
©2008 ADS Alliance Data Systems, Inc.
2008 Estimated Free Cash Flow
($MM, Except per Share)
Adjusted EBITDA
$700
Loyalty Adjustment
30
Operating EBITDA
$730
Less Capex/Int./Taxes
(330)
Free Cash Flow
$400
Per Share
$5.00
+Asset Sales per Share
$1.60
$6.60


2008 Q3 ADS Roadshow
9
©2008 ADS Alliance Data Systems, Inc.
One Business Model
Drives Multiple Service Offerings
We capture
past and
current
consumer
transactions
Through our
analysis over
the past 25
years we know
this is the best
predictor of
future behavior
We develop,
implement and
drive complex 
marketing and
loyalty
programs
Our micro-
segmentation
drives
significant ROIs
for clients


2008 Q3 ADS Roadshow
10
©2008 ADS Alliance Data Systems, Inc.
2008 Outlook:  Loyalty Services -
Canada
AIR MILES
®
Reward Program is the Largest Mass
Consumer Coalition Loyalty Program in Canada
70% of Canadian Households Active in the Program
One of Canada’s Most Recognizable Brands
Despite Name, Revenues are not Driven by Airline
Industry.
Revenues Generated from Consumers’
Non-discretionary, High Frequency, Everyday Spend
Gas, Grocery, Pharmacy, Etc.
Long Term Contracts with High Renewal Rate
2007 Operating EBITDA of $174MM
(Adjusted EBITDA plus Loyalty Adjustment)
Expect >25%
Adjusted EBITDA Growth in 2008
100% Organic; driven by network effect, new sponsors, and
larger commitments from current sponsors
Shell Oil of Canada


2008 Q3 ADS Roadshow
11
©2008 ADS Alliance Data Systems, Inc.
2008 Outlook:  Epsilon Marketing Services
Only Recognized Leader in Both Database Marketing and
Email Marketing Services by Forrester
Most Comprehensive and Only Integrated Database
Marketing Services Firm in the Industry
Marketing Strategy
Database Management
Proprietary Data Services
Analytical Services
Distribution (35 BN+ Permission-based Emails Sent Annually)
Coalition
Programs:
Abacus,
CitiBank
®
ThankYou
®
Network
Individual
Programs:
Hilton
HHonors
®
,
Barnes
&
Noble,
Pfizer
Top 25 Clients have Average Tenure of 10 Years
2007 Adjusted EBITDA of $118MM
Expect Mid-teens
Adjusted EBITDA Growth in 2008
$670BN Market:  TV, radio, newspapers, magazines, outdoor,
direct response & mail, events & promos
Massive Shift to ROI-based Programs
100% Organic: Larger Commitments from Existing Clients and
New Clients


2008 Q3 ADS Roadshow
12
©2008 ADS Alliance Data Systems, Inc.
2008 Outlook:  Private Label Services
Fully Integrated Loyalty-driven Private Label and
Co-brand Programs
Loyalty & Marketing Programs
High-end Customer Care
Transaction Processing
Consumer’s Choice Driven by Loyalty and Relationship
to Retailer, not a Need for Credit
2 of 3 Services (Loyalty/Marketing and Customer Care)
Provide “Special Sauce”
That Makes the Business
Unique
High Renewal Rate; Key Clients with Long Tenure
2007 Adjusted EBITDA of $99MM
Expect Mid-single
Digit Adjusted EBITDA Growth in
2008
Grow-over from Lane Bryant
280+ potential clients (50% have a program today)
Sign 4-5 new clients per year (2008: 9-10)


2008 Q3 ADS Roadshow
13
©2008 ADS Alliance Data Systems, Inc.
2008 Outlook: Private Label Credit
11MM Active Households Each Month
85% Female; Mid-to High-Income
Customer Views as Loyalty Program, not an Extension of Credit
700 Average Bureau Score; Small Average Balances ($350/acct.)
No Sub-prime Targeting
2007 Adjusted EBITDA of $350MM
Expect Negative
Adjusted EBITDA in 2008 –
It’s not the Macro Issues; It’s Lane Bryant;
Positive Growth Returns in Q4


2008 Q3 ADS Roadshow
14
©2008 ADS Alliance Data Systems, Inc.
2003-2008e
(in $MM, except per share)
Adjusted EBITDA
$700
2003             2004           2005           2006         
2007           2008e
Cash EPS
2003           2004            2005           2006             2007            2008e
$1.00
$1.54
$1.99
$3.14
$3.88
$4.35
$189
$255
$321
$498
$632