Form 8-K

 

 

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

 

FORM 8-K

 

 

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d) OF THE

SECURITIES EXCHANGE ACT OF 1934

Date of report (Date of earliest event reported):

May 28, 2009

 

 

ALLIANCE DATA SYSTEMS CORPORATION

(Exact Name of Registrant as Specified in Charter)

 

 

 

DELAWARE   001-15749   31-1429215

(State or Other Jurisdiction

of Incorporation)

  (Commission File Number)  

(IRS Employer

Identification No.)

17655 WATERVIEW PARKWAY

DALLAS, TEXAS 75252

(Address and Zip Code of Principal Executive Offices)

(972) 348-5100

(Registrant’s Telephone Number, including Area Code)

NOT APPLICABLE

(Former name or former address, if changed since last report)

 

 

Check the appropriate box below if the Form 8-K is intended to simultaneously satisfy the filing obligation of the Registrant under any of the following provisions:

 

¨ Written communications pursuant to Rule 425 under the Securities Act

 

¨ Soliciting material pursuant to Rule 14a-12 under the Exchange Act

 

¨ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act

 

¨ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act

 

 

 


ITEM 7.01. Regulation FD Disclosure

Attached is a slide presentation to be given to investors and others by senior officers of Alliance Data Systems Corporation.

ITEM 9.01. Financial Statements and Exhibits

(d) Exhibits

 

EXHIBIT
NUMBER

 

DESCRIPTION

99.1   Investor Presentation Materials.

Note: The information contained in this report (including Exhibit 99.1) shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, except as expressly set forth by specific reference in such a filing.

 

2


SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

 

     Alliance Data Systems Corporation

Date: May 28, 2009

      By:   

/s/    Edward J. Heffernan

         Edward J. Heffernan
         President and Chief Executive Officer

 

3


EXHIBIT INDEX

 

EXHIBIT
NUMBER

 

DESCRIPTION

99.1   Investor Presentation Materials.

 

4

Investor Presentation Materials
©2009 ADS Alliance Data Systems, Inc.
Alliance Data
NYSE:  ADS
Second Quarter
2009
Exhibit 99.1


Q2 2009 ADS Roadshow
2
©2009 ADS Alliance Data Systems, Inc.
2009
Guidance
(includes
FX
Impact
of
($140MM)
Revenues
/
($40MM)
Adjusted
EBITDA)
Revenues:
$2Billion
Op. EBITDA:
$700MM
Adjusted EBITDA:
$660MM
Cash EPS:     
$5.15   
17%
(constant currency    25%)


Q2 2009 ADS Roadshow
3
©2009 ADS Alliance Data Systems, Inc.
2009 Free Cash Flow ($MM)
Adjusted EBITDA
$660
Loyalty Adjusted
$40
Operating  EBITDA
$700
CAPEX, Cash Interest, Taxes
($340)
Free Cash Flow
$360
Per Share
$6.00
(14% Yield)


Q2 2009 ADS Roadshow
4
©2009 ADS Alliance Data Systems, Inc.
Alliance Data:  A Unique Business Model
Highly sophisticated transaction-based programs are measurable,
trackable
and
allow
for
micro-segmentation
of
clients’
customers.
Drives
high,
measurable
ROIs
for
our
clients
and
displaces
traditional marketing channels–a $670 billion market.
Comprehensive nature of our programs cuts across many traditional
industries.
Largest and Most Comprehensive Provider of Transaction-
based Marketing and Loyalty Solutions
Multi-channel marketing strategy
Data products
Database design and build
Analytics
Permission-based email
Customer care
Processing
Credit


Q2 2009 ADS Roadshow
5
©2009 ADS Alliance Data Systems, Inc.
Loyalty Services -
Canada
AIR MILES
®
Reward Program is the Largest 
Consumer Coalition Loyalty Program in Canada
70% of Canadian Households Active in the Program
One of Canada’s Most Recognizable Brands
Despite Name, Revenues are not Driven by Airline
Industry.
Large Portion of Revenues Generated from Consumers’
Non-discretionary, High Frequency, Everyday Spend
Gas, Grocery, Pharmacy, Etc.
2009:
35% of Alliance Data Cash Flow
Double-digit Organic Growth (constant currency)
Shell Oil of Canada


Q2 2009 ADS Roadshow
6
©2009 ADS Alliance Data Systems, Inc.
Epsilon Marketing Services
Most Comprehensive and Only Integrated Database
Marketing Services Firm in the Industry
Marketing Strategy
Proprietary Data Services
Database Management
Analytical Services
Distribution (35BN+ Permission-based Emails Sent Annually)
Advertising Age #1 in Top US Direct Marketing Agencies
#4 in Top US Agencies Across All Disciplines
Coalition Programs: Abacus, CitiBank
®
ThankYou
®
Network
Individual Programs: Hilton HHonors
®
, Barnes & Noble, Pfizer
Top 25 Clients have Average Tenure of 10 Years
2009:
20% of Alliance Data Cash Flow
7% Organic Growth


Q2 2009 ADS Roadshow
7
©2009 ADS Alliance Data Systems, Inc.
Private Label Services
Fully Integrated Loyalty-driven Private Label and
Co-brand Programs
Transaction Processing
High-end Customer Care
Loyalty & Marketing Programs
Consumer’s Choice Driven by Loyalty and Relationship
to Retailer, not a Need for Credit
2 of 3 Services (Loyalty/Marketing and Customer Care)
Provide “Special Sauce”
That Makes the Business
Unique
High Renewal Rate; Key Clients with Long Tenure
2009:
15% of Alliance Data Cash Flow
Mid-single Digit Growth


Q2 2009 ADS Roadshow
8
©2009 ADS Alliance Data Systems, Inc.
Private Label Credit
11MM Active Households Each Month
85% Female; Mid-to High-Income
Consumer Views as Loyalty Program, not an Extension of Credit
700 Average Bureau Score; Small Average Balances ($400/acct.)
No Sub-prime Targeting
Sales Growth
Portfolio Growth
Lower Funding Rates
Higher Credit Losses (100bps above Unemployment)
2009:
30% of Alliance Data Cash Flow
Negative
Impact
Diminishing
in
2
Half
(+)
(–)
(+)
(+)
nd


Q2 2009 ADS Roadshow
9
©2009 ADS Alliance Data Systems, Inc.
WSJ Article –
déjà
vu?
“Many
Financial
Firms
Raising
Equity,
Reducing
Leverage
.
.
ADS
has
Continued
to
Leverage
Up”
ADS is not a bank, no TARP, no need to raise equity
Majority of cash flow from Loyalty Canada & Epsilon
Including
card
processing,
2/3
of
cash
flow
is
outside
of
Credit
segment
“Shareholder
Equity
as
%
of
Assets
has
Fallen”
(due
to
buyback)
Again,
ADS
not
a
bank;
leverage
minimal
@
2.5x
debt/cash
flow
At
our
Bank
Tier
1
equity
&
Risk
Based
Capital
~
20%
v.
8%
for
well
capitalized
banks
Buyback does not impact Bank equity
“FAS140
May
Require
Extra
Capital
.
.
“;
“Stress
Tests
Included
$700BN
of
Off
Balance
Sheet.
.
$2 -
$3
trillion
at
top
10
banks
not
$700BN
At 20% Tier 1, lots of room, likely a GAAP-RAP transitional period
“.
.
Company
Aims
to
Give
New
Credit
to
Borrowers
.
.
Could
Mean
Riskier
Portfolio
if
ADS
Adds
Borrowers
that
couldn’t
get
Credit
Elsewhere”
We don’t target sub-prime; 700 average bureau score for actives; 720 score for new accounts
We
grow
differently:
via
new
retailers,
not
via
general
mass
marketing;
new
retailers
new
access
to
prime
customers
Chart:  “Weak Data”
Chart has ADS +100% v. Flat Market
May
18,
2005:
WSJ
“analysis”
of
what’s
wrong
with
ADS
Since IPO, ADS +200% v. -30% Market
Summary:
We
believe
our
model
works;
no
change
in
strategy.


Q2 2009 ADS Roadshow
10
©2009 ADS Alliance Data Systems, Inc.
2003-2009e
(in $MM, except per share)
Adjusted EBITDA
$655
2003        2004      2005         2006          2007     
2008        2009e
Cash EPS
2003       2004        2005         2006          2007         2008         2009e
$1.00
$1.54
$1.99
$3.14
$3.88
$4.42
$189
$255
$321
$498
$632
$660
$5.15


Q2 2009 ADS Roadshow
11
©2009 ADS Alliance Data Systems, Inc.
Alliance Data’s Safe Harbor
Statement/Forward-Looking Statements
This presentation may contain forward-looking statements within the meaning of Section 27A of the Securities Act of
1933, as amended, and Section 21E of the Securities Exchange Act
of 1934, as amended. Such statements may use
words such as "anticipate," "believe," "estimate," "expect," "intend," "predict," "project" and similar expressions as they
relate to us or our management. When we make forward-looking statements, we are basing them on our
management's beliefs and assumptions, using information currently available to us. Although we believe that the
expectations reflected in the forward-looking statements are reasonable, these forward-looking statements are subject
to risks, uncertainties and assumptions, including those discussed in our filings with the Securities and Exchange
Commission.
If one or more of these or other risks or uncertainties materialize, or if our underlying assumptions prove to be
incorrect, actual results may vary materially from what we projected. Any forward-looking statements contained in this
presentation reflect our current views with respect to future events and are subject to these and other risks,
uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. These
risks, uncertainties and assumptions include those made with respect to and any developments related to the
termination of the proposed merger with an affiliate of The Blackstone Group, including risks and uncertainties arising
from
actions
that
the
parties
to
the
merger
agreement
or
third
parties
may
take
in
connection
therewith.
We
have
no
intention, and disclaim any obligation, to update or revise any forward-looking statements, whether as a result of new
information, future results or otherwise.
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this presentation
regarding Alliance Data Systems Corporation's business which are
not historical facts are "forward-looking
statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause
actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's
Annual Report on Form 10-K for the most recently ended fiscal year. Risk factors may be updated in Item 1A in each
of the Company's Quarterly Reports on Form 10-Q for each quarterly period subsequent to the Company's most
recent Form 10-K.


Q2 2009 ADS Roadshow
12
©2009 ADS Alliance Data Systems, Inc.
Financial Measures
In addition to the results presented in accordance with generally accepted
accounting principles, or GAAP, the Company presents financial measures that
are non-GAAP measures, such as adjusted EBITDA, operating EBITDA and
cash earnings per share. The Company believes that these non-GAAP
measures,
viewed
in
addition
to
and
not
in
lieu
of
the
Company's
reported
GAAP results, provide useful information to investors regarding its performance
and
overall
results
of
operations.
These
metrics
are
an
integral
part
of
the
Company's internal reporting to measure  the performance of reportable
segments and the overall effectiveness of senior management. Definitions of
these financial terms and reconciliations of these financial measures to
comparable
GAAP
measures
are
available
on
the
Company's
website,
but
only
for
prior
reported
periods
and
not
on
a
forward-looking
basis.
The
non-GAAP
measures presented herein may not be comparable to similarly titled measures
presented by other companies, and are not identical to corresponding
measures used in our various agreements or public filings.